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04 / 69The method1 min read

The 7 Questions of Leadership

Vision & Purpose — what is our vision, is it driven by our purpose, and what is holding us back?

Market & Customer — what is our market, who is our ideal customer, and what do they value?

Strategy & Positioning — what is our strategy, where is growth focused, and how do we win?

Business Model & Value — how does our model create and capture value, and is it working?

Customer Experience — how do we find, keep and grow the right customers across their journey?

Employee Experience — is the culture we have the culture we intend, and can we attract and keep the people the plan needs?

Focus & Strategic Goals — what are the one, two or three things that will actually move the business this year?

Build it, or read more

CanvasThe 7 Questions of LeadershipThe seven questions that turn a business from busy into clear — vision through goals.Canvas7 Questions Business Plan TemplateAssemble the answers to the seven leadership questions into the business plan they were always adding up to.ArticleCanvases and Clarity Statements: wide, then narrowA Resolute canvas opens a hard question with divergent thinking; a Clarity Statement closes it with convergent thinking. How the pair works, and how to run it.

Related terms

DictionaryVision & PurposeLeadership question 1 of the Resolute method: What is our vision, is it driven by our purpose, and what is holding us back from reaching it?DictionaryMarket & CustomerLeadership question 2 of the Resolute method: What is our market, who is our ideal customer, what do they value, and what perceptions do we need to build?DictionaryStrategy & PositioningLeadership question 3 of the Resolute method: What is our strategy, where is our growth focused, and how do we improve our positioning?DictionaryBusiness Model & ValueLeadership question 4 of the Resolute method: What is our business model, is it creating value, what metrics tell us this, and what practices improve our value proposition?DictionaryCustomer ExperienceLeadership question 5 of the Resolute method: What is our customer's experience, how do we acquire, retain and grow customers through our journey and promise, and what improvements need to be made?DictionaryEmployee ExperienceLeadership question 6 of the Resolute method: What is our employee's experience, how do we acquire, retain and grow talent through our journey and promise, and what improvements need to be made?DictionaryFocus & Strategic GoalsLeadership question 7 of the Resolute method: What are the one, two or three things that, if delivered this quarter or half, will shift the needle on the business?

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